Most software gets discovered through a search box. More and more of it now gets discovered through an answer. When someone asks an AI assistant for the best tool in a category, the assistant reads source pages and names a few tools. Our roundups are some of those source pages.
The Lattice network that publishes FilmFont has been cited about 89,000 times across Microsoft Copilot in 90 days, holding a 30 to 80 percent citation share as a top-cited source on dozens of buyer-intent "best X" and "X vs Y" queries.
That figure is a Bing-measured sample of AI-answer citations, not click traffic, and it is specific to Microsoft Copilot and its partners. We do not promise visits or sales. We can show you, precisely, where the network already appears inside the answers.
How being listed works
Two things are true at once, and we keep them separate on purpose:
- Inclusion and ranking are earned. We evaluate options on the merits and place them where they honestly fit. A vendor cannot pay to be ranked first, and we will not move a better option down to make room.
- A clearly labeled featured placement is available. If your product genuinely fits a roundup, you can hold a disclosed, FTC-compliant featured slot on that page. It is marked as sponsored. It does not change who ranks where.
That line is the whole product. It is why a citation from one of these pages is worth something, and we are not going to spend it.
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Tell us about your tool and which roundup you think it belongs in. We read every application. We say no to roughly half of what comes in, almost always because the topical fit is not there. We respond either way within 3 business days.
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